How to Automate Distribution of Amazon Black Friday 2022 Coupons!

Black Friday and Cyber Monday have become staples of the Christmas holiday shopping season. In recent years, the digital-first nature of shoppers has sparked an increase in digital Black Friday and Cyber Monday sales, including heavy promotion of Amazon deals. For example, last year we saw a lot of retailers offer digital-only coupons that could be used only during the Black Friday – Cyber Monday long weekend. In response to this trend, we’ve also seen a significant number of brands launch their own bots for Black Friday and Cyber Monday this year. These bots make it easy for brands to programmatically send deals to their customers—and automate distribution so they don’t have to manually send them out one by one. Read on to learn more about how you can leverage these bots yourself!

What is Amazon Black Friday, Cyber Monday?

Black Friday and Cyber Monday were traditionally the start of the Christmas holiday shopping season. In recent years, they’ve turned into a full season in themselves, dominating the autumn/fall and even extending into mid-November when the Thanksgiving holiday lands on a weekend. Technologically, the rise of digital shopping means that “Black Friday” and “Cyber Monday” have shifted from brick-and-mortar sales to online sales, with Amazon holding a dominant position as the go-to online retail destination. Black Friday is the day when retailers begin their “post-holiday” sales, offering special deals to clear out inventory. Cyber Monday is a combination of online shopping and deals, but also includes a shift to digital gift cards and coupons.

How will Amazon Black Friday, and Cyber Monday coupon bots benefit your brand?

Brands can deliver deals directly to their customers by creating bots that send coupons in Facebook Messenger or Instagram Direct Messages. This will enable your brand to send coupons automatically, meaning less work for your team and more happy customers!

Investing in bots will also allow you to reach new customers on Facebook and Instagram. With a coupon bot, you can send coupons to customers who are not yet your fans on Facebook or Instagram but have expressed an interest in a product via a post or advert.

And by posting coupon offers to your Instagram feed, you can reach people who don’t follow your brand yet. With more people shopping online, brands can take advantage of Amazon to drive sales and build their digital presence. Coupons are a proven way to drive sales and build customer loyalty. By creating a coupon bot, you can automate the process of creating and distributing coupons, allowing you to scale your coupon campaign and giving you more time to focus on growing your business.

Create Your Own Amazon Black Friday 2022 Coupon

Not sure what coupon you should create for your brand?

Here are a few tips:

• Make sure your coupon is easy to redeem and excludes any products that don’t make sense for your brand.
• Try to make your coupon relevant to the season. For example, create a coupon for a holiday gift guide. This will help you tie your brand to the retail season and get customers excited about shopping.
• Your coupon should also be timely. For example, if Cyber Monday is in early December and Black Friday is in late November, create your coupon for Cyber Monday.

Automate Sending Coupons to Customers on Facebook and Instagram

Now that you’ve created your coupon, you’re ready to automate distribution. By creating a Facebook or Instagram coupon bot, you can send your coupon to existing customers and prospective followers on Facebook or Instagram just by putting out a Post.

You can also use this tool to send a coupon to customers who don’t follow your page yet by running an advert on one of these platforms.

You can also use a coupon bot to schedule a date for your coupon to be automatically sent to customers. For example, if you run a Cyber Monday campaign in early December, you can schedule your coupon to be sent on December 2nd. This will allow you to get your coupon out early and maximize the impact of your campaign.

How to send deals to your customers with a bot

To receive a coupon, customers need to message your brand on Facebook or Instagram and type a specific code, like “BLACKFRIDAY22” in response to a Post or Advert. This code will trigger a coupon bot to send a coupon in real-time to their Facebook or Instagram account messaging inbox using Messenger or Instagram Direct.

Watch the coupons being used to increase sales on Black Friday

One of the best parts about using bots to send coupons is that you can easily track the impact of your campaign.

With a bot, you can track how many customers you’ve sent coupons to and how many have redeemed them. If you’re using a bot to send coupons via Instagram Direct, you can also track how many people have opened the coupon and how many have used it to make a purchase.

This will allow you to better understand your customer base and see which customers are responding to your deal.

Facebook Messenger, Instagram Direct Messaging Coupon Bots

To get one of these coupon bots for your business, click the “Get A Coupon Bot” on this page.

You’ll be prompted to select a deal, add a picture and write a short description. You can also add tags and links to promote your deal further. Keep in mind that you’ll want to schedule your coupon to be sent on a day that’s relevant to the season.

For example, if you’re running a Black Friday campaign in early November, you’ll want to schedule your coupon to be sent on the day of the sale.

You can also choose to send your coupon to new followers and customers who don’t follow your page yet.

Conclusion

Black Friday and Cyber Monday have become staples of the Christmas holiday shopping season. In recent years, the digital-first nature of shoppers has sparked an increase in digital Black Friday and Cyber Monday sales, including heavy promotion of Amazon deals. In response to this trend, we’ve also seen a significant number of brands launch their own bots for Black Friday and Cyber Monday this year. These bots make it easy for brands to programmatically send deals to their customers—and automate distribution so they don’t have to manually send them out one by one. If your brand wants to take advantage of the opportunity that comes along with Black Friday and Cyber Monday, you’ll want to make sure you have a coupon bot in place. This way, you can send coupons to customers directly and automatically, making it easier for them to redeem the deal.