Google Business Profile Statistics that Local Businesses should Know About!

Here’s a list of Google Business Profile Statistics that local businesses should know:

1. 90% of people read Google Business Profile reviews before purchasing.
2. Local businesses receive 94% of calls from Google Business Profiles on weekdays.
3. A regular local business typically gets discovered in 1,009 searches monthly.
4. 56% of actions on Google My Business Profiles listings result in website visits.
5. 49% of companies obtain +1,000 Monthly Views on Google Search Results from “Local Pack” Listings.
6. A typical local business gets 59 actions from its Google (My) Business listing every month.
7. Businesses with online reviews are trusted by 73% of consumers.
8. 70% of consumers will visit a store because of information found online.
9. 90% of the world population only clicks on links that result in the first page.
10. 64% of consumers have used Google My Business Profiles to find contact details for a local business.
11. 70% of clicks in Google search results go to organic results, with 30% going to AdWords.
12. Every month, searchers visit 1.5 billion locations related to their Google searches.
13. 88% of potential customers look for online reviews before choosing local services.

Given these statics, it seems very obvious that local businesses should focus a large part of their effort on their Google Business Profile.

Top 5 Reasons to Keep Your GMB Profile Up to Date

1. Google Business Profiles Enables Your Business Location in Google Maps and Local Pack Listings.

2. A GMB Profile is Favorably Visible to Potential Customers locally, nationally and Worldwide.

3. Google (My) Business Profiles Have a Specific Public Area Where your Clients can Post Reviews.

4. Google (My) Business Profile Provides Valuable Insights as views, audience, and clicks.

5. It’s Free Advertising and Easy to Use, but of course, needs to be updated and managed.

6. You can Automate Customer Enquiry Messaging (Guidelines)

7. You can share Offers!

8. You can share Events!

9. It’s good for local SEO.

And it is the future – it is demand driven by searches and provides people with the closest local business that meets their immediate requirements (plus directions, contact details, reviews, working hours, etc.)